Jacco Fashion* Urban Fashion Discount Clothes Store

The quality of uniqueness, distinctiveness is what makes characters something special. Today, people increasingly manage more to express and communicate their individuality via the new media. Styles are reflected in a multitude of facets in their wardrobes.

The search for something special leads to a reassessment of materiality. Hand-crafted excellence, innovative technology, original visuals and exceptional handles make fabrics unique. Emotional colour contrasts and eccentric motifs fill us with astonishment. They give magic back to fashion.

Realistic

Urban rationality and the search for the perfect look leave their stamp on a cool, rational atmosphere. Quiet Neutrals reflect mineral structures. Diffuse metallic reflexes provide a modern gloss. Fabrics are fine-threaded and compact. Doubles, sandwich weaves and ultra-thick technics shape the silhouettes. Graphic patterns have a softer look and larger repeats. Silk and Jersey provide a feminine contrast. Crystals, shimmering metal and varnish ornaments provide spectacular deco effects.

Sensitive

Nature inspires a rich, soft materiality. Like the precious fullness of furs, high-quality fabric volumes create a cosy feel. Brightly warm nuances and dusty tones provide the basis for tone-in-tone looks with strong surface contrasts. Pastel-like accents stand for femininity. Hairy overcoat qualities are declined via light flannels to semi-transparent crêpes. A strong focus is put on melange optics and colour shadings. Velvets sensitively translate soft pastels. Lace and dévorés stage seductive fancies.

Magical

Mysterious forests are full of surprising creatures. The feathers of the birds, the markings of the furs play with a palette of warm brown and vegetal green tones. Authentic materiality breathes an expressive casual spirit. Organic cotton and eco- friendly qualities have a high priority. Full cottons with structures and worker denim provide a contrast to milled and velour optics. Checks celebrate a real comeback from tartans right through to Canadienne checks with an ombre effect. Prints redefine animal motives in complex fashion.

Expressive

In the age of networking, sampling cultures and artistic influences is simply child’s play. Folk, hippie and arty worlds flow into each other. With multicoloured stimulation, the colour series lives from powerful impulses. Unusual associations of cold/warm contrasts produce tension and new colour sounds. Multicoloured tweeds and colourful checks provide coloured fabrics with a new rhythm. Recycled yarns generate random effects. Folk and neo-hippie prints show their colours. Ultra-lightweight technics and coloured denims stand for sportsmanship.

The number of women shopping online for their apparel has jumped by two-thirds in the past year, to 15 percent, and nearly twice as many are browsing for clothing online, 38 percent, compared to one year ago.

“Our online sales have tripled over the past six months,” said Tracey Lynn Blake, a womens golf apparel designer, and founder of tracey lynn golf.

“This has prompted us to de-emphasize wholesale and focus on selling our new spring and summer collections of women’s golf clothing through our Web site.”

The trend, reported by a leading consumer behavior research service, is affecting major retailers and apparently is providing a significant boost in sales for niche apparel manufacturers like Blake, as well.

The revelation follows a report last month that clothing surpassed electronics as the leading product sold online for the first time in 2006.

Lifestyle monitor a weekly tracking research feature of the prestigious trade journal Women’s Wear Daily, revealed the statistical shift in early June.

They also interviewed several leading industry consultants in a report calling apparel and the Internet an “ideal marriage of convenience.”

The consultants echoed Blake’s observations and those of another niche clothing maker targeting women buyers, baby clothing retailer Alessandra Mayer, founder of Amabajam Inc.

“You can easily build your entire wardrobe in one sitting,” Evan Crandall, consultant and head buyer for shopbog said.

“Less of hassle and more economical that driving to the mall,” said Gili Rashal, founder of the web-based fashion resource Tip Jar.

Which is why Blake offers free shipping, a tactic considered key in converting Web site visitors from browsers to buyers.

“I originally offered free shipping to add value and because my ladies golf apparel targets a niche athletically-built and younger women golfers seeking performance enhancing clothing that’s fashion forward and attractive,” Blake said. “I now realize that it saves time and money, too— travel time and gas money.”

Mayer’s Amabajam, like Blake, also offers an easy return policy. Lifestyle monitor advised online retailers that this was another key sales tactic.

“I make it just like you were buying from a brick-and-mortar store,” said Mayer. Blake’s accepts returns of her golf clothing for women if unworn and the tags are still attached.

Most online retailers report return rates that are about the same as catalogues sellers—about 25 percent.

How to stand out among all??

Wow! For 2-3 months i havn’t get Emmagem.com online fashion directory, & today.. i found out NEW online fashion blog and total updated are > than 300!! Good news to us.. ^^

Emmagem website do not provide function to bookmark the link, or noted down your favorite blog.. After you check the style, compare pricing, is possible to forget what is your favorite blog. Except the website allows you to copy all the online blog to Excel, & you can write your notes there - price comparison, fashion brand(Yoco..) & bla bla bla..

Back to topic, it is really important to ATTRACT customer with the RIGHT NAME!! I found that, most of them combine at least 2 of the name below:

Fruit: Strawberry, Orange,
Fashion: Fashionista, Couture, Wardrobe, Vogue
Stylish, Trendy, Clothes, Dressing, Closet, Boutique ..
Online
Number: 2, Eight ..
Colour: Pink, Purple ..
Animal: Cat, ..
Adjective: Pretty, Nice, Viva, Joy ..
Shape: Curve, Dot, ..

TipS:
You can check out the Emmagem online directory by yourself, among that 300, pick 10 online fashion blogs that you wish to go (You >first sight!). Write down the names, find out what are the words combination, style, & other factor. I believe you may have ideal on how to create your online fashion blog name!!